Dismissing the plethora of meaningless buzz words, simplistic checklists, and impractical business models common to management theory, this handbook advocates down-to-earth techniques for creating and implementing realistic business strategies. Presenting an array of methods that have stood the test of time in real-world business and academic environments, the content focuses on the strategic proc...
Paperback: 240 pages
Publisher: Cyan Communications (April 1, 2005)
Language: English
ISBN-10: 190487911X
ISBN-13: 978-1904879114
Product Dimensions: 5.8 x 0.8 x 8.8 inches
Amazon Rank: 6687307
Format: PDF ePub djvu ebook
reviews:I commend it highly. It is a great handbook on Strategic Process. It is written in an accessible style that engages the reader and it is full of useful ideas without being overly prescriptive or formulaic.There has been a need for a readable, practic...
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